Via Scoop.it - #iPadChat

On first glance, this seems to be a rebrand of the iTunes U bookstore focused on schools of all levels – an evolution of existing technology, not a revolution. iBookstore already allows authors to distribute books. The ‘new’ e-textbooks appear to be ePub3, a standard that already is in production and has the potential to work on more than just an iPad. Apple’s iWork Pages application already has the ability to “Export as an ePub”, although the new authoring tool should have a more robust feature set. Furthermore, an ePub can already be opened in iBooks without going through the iBookstore distribution channel, via email. However, Apple’s marketing strategy, as always, is fascinating and potentially extremely effective:
Via techwithintent.com
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via Eduware, Inc.